Wednesday, February 13, 2019

How To Start An Online Business - The Secret Is "Service"

If you're looking to cultivate any sort of business endeavour - online or otherwise - the most important thing that I have found is the role of SERVICE in what you're doing.

Service is NOT an arbitrary word used to describe whether you respond to customer support emails - it lies at the CORE of what determines whether a business venture will become successful or not.

Putting this into perspective, if you consider what a "business" actually "does" - we've witnessed a stark shift from a "production" to a "service" based model over the past 15 years.

Fuelled by the connectivity of the Internet & developments in engineering techniques, the way to "be productive" in the modern world (particularly the West) is to provision new products and tools. How they get made should be a secondary concern (very little profit in it).

The key - as opposed to historic production - is that it's no longer the case that having "production capacity" is a major deal... almost everybody has access to that.

What people don't have is a MARKET into which to offer their products. This market (depending on which type of company you end up cultivating) will then determine the PRICE of the product and whether it's something they'll consider using.

The point is that if you're looking to "get into" business, the absolutely most important thing you NEED to consider is what type of SERVICE you will be able to provide as a professional. This service - applied using either your own products/tools, or someone else's - is the real secret behind why some companies "always" seem to grow, whilst the majority struggle.

This tutorial aims to explain how it works, and what to do if you're looking to get involved in the world of enterprise.

Service Makes The World Go Round (Literally)

Most people get involved with "business" because they have an idea they wish to pursue.

Perhaps they wanted to create their own clothing line, have some sort of "lifestyle" business (winery/farm etc) or get involved with a particular field (cosmetics / modelling) - the hallmark of "failed" businesses typically starts with someone's wistful desire to "work for themselves".

This is a lie. People don't care that you started a "business" and all the stories you read about a 12-year-old CEO who's onto his fifth company are only there because the publication wanted some fresh hype to keep its readers coming back.

The simple reality is that the MAJORITY of people are only moved by necessity. How "necessary" they deem a product to be to their life is how much value they'll attribute to it (and thus a price).

The way to ensure that YOUR products are bought is to create a necessity for its usage. Don't even think about "selling" it - [most] people aren't stupid; they'll attribute a price to any product they deem as essential to their life. No one ever quibbled over the cost of life-saving heart-surgery... and the same principle exists in every other business. People pay you in direct proportion to how much you actually "give a damn" about what you're doing.

The most important thing is to realize is that "service" sits at the CORE of what makes people interested in a company.

It's not their "products" or even their "staff" - it's what they DO on a daily basis which drives RESULTS. This "activity" is what the market recognizes - and is ultimately attracted to.

Think about it.

Apple don't "manufacture" their products. They design them and come up with all the components etc. Their service is design.
Tesla do "manufacture" their products because no-one else can do it as well as them.
Amazon are really a digital logistics company - no one is able to store and send out as many parcels as effectively as them.
If you want to get into "business", come up with a RESULT that you can provide to a market.
10,000+ Twitter followers in the first 60 days
150+ YouTube subscribers in the next 90 days
Conversational Italian in 14 days GUARANTEED
Branding Lessons From Ferrari + Lamborghini
CUSTOM SHIRTS get you laid; CUSTOM SUITS get you paid
If you're looking to "start" a business, the absolute BEST thing you can do is look at what people are ALREADY looking to buy (just browse the "best sellers" section of any marketplace).
This gives you a direct indication of *exactly* what they have a budget for (what they're willing to PAY for). This allows you to provide this RESULT as a service (IE in your own way) - giving you the ability to start attracting clients by virtue of how effective you are at providing said results.

The BIGGEST issue I've seen is leading with a product, or even "solution". I hear it all the time - "what problem does your business solve"... hardly anyone buying a product actually thinks they have a "problem". Rather, they are looking for a particular SERVICE that can be provided to them to improve their life in some specific way. Or - as Gary Halbert said - "your marketing should make their pupils dilate".

Think about it like this - which would you rather do business with: "The World's LARGEST Social Media Agency" or "The ONLY Agency To GUARANTEE 10,000+ FOLLOWERS In The NEXT 30 DAYS Or Your Money Back ". Whilst the former works for established businesses, the latter works for ANY business - especially new ones.

Notice how you're not actually selling anything about the "process" of how you achieve the results? This comes afterwards; you need to stipulate EXACTLY what the buyer is going to get for their time/money, which in the case of "social media" is followers. For SEO, it's #1 Google ranks and for "programming", it's to create a "RECURRING SAAS BUSINESS".

Obviously, the way in which those various results are cultivated is vital. But the irony is no-one cares about how you do it... as long as it's legit.

This is why some companies "always" seem to win - their "service" is based around the provision of particular RESULTS. They ignore (outsource) everything else.

If Starting A Business, It "Pays" To Focus On Service

In conclusion, if you're looking at "starting" a business - the key is to forget yourself and focus entirely on the underlying results you can provide to the client.

If you don't have the skills to provide said results, you need to get to work building them up (which can be done on the job).

Think about every transaction from the perspective of what you can add to the engagement. Don't be afraid to "give away the family silver" (in terms of "secrets") - 99% won't compete with you, and the one guy who will rip you off will jump onto the next fad he finds.

The key thing you need to do from an enterprise perspective is to identify the various "services" which you're either able - or capable of - providing for anyone with the right budget.

If you're looking to cultivate any sort of business endeavour - online or otherwise - the most important thing that I have found is the role of SERVICE in what you're doing.

Service is NOT an arbitrary word used to describe whether you respond to customer support emails - it lies at the CORE of what determines whether a business venture will become successful or not.

Putting this into perspective, if you consider what a "business" actually "does" - we've witnessed a stark shift from a "production" to a "service" based model over the past 15 years.

Fuelled by the connectivity of the Internet & developments in engineering techniques, the way to "be productive" in the modern world (particularly the West) is to provision new products and tools. How they get made should be a secondary concern (very little profit in it).

The key - as opposed to historic production - is that it's no longer the case that having "production capacity" is a major deal... almost everybody has access to that.

What people don't have is a MARKET into which to offer their products. This market (depending on which type of company you end up cultivating) will then determine the PRICE of the product and whether it's something they'll consider using.

The point is that if you're looking to "get into" business, the absolutely most important thing you NEED to consider is what type of SERVICE you will be able to provide as a professional. This service - applied using either your own products/tools, or someone else's - is the real secret behind why some companies "always" seem to grow, whilst the majority struggle.

This tutorial aims to explain how it works, and what to do if you're looking to get involved in the world of enterprise.

Service Makes The World Go Round (Literally)

Most people get involved with "business" because they have an idea they wish to pursue.

Perhaps they wanted to create their own clothing line, have some sort of "lifestyle" business (winery/farm etc) or get involved with a particular field (cosmetics / modelling) - the hallmark of "failed" businesses typically starts with someone's wistful desire to "work for themselves".

This is a lie. People don't care that you started a "business" and all the stories you read about a 12-year-old CEO who's onto his fifth company are only there because the publication wanted some fresh hype to keep its readers coming back.

The simple reality is that the MAJORITY of people are only moved by necessity. How "necessary" they deem a product to be to their life is how much value they'll attribute to it (and thus a price).

The way to ensure that YOUR products are bought is to create a necessity for its usage. Don't even think about "selling" it - [most] people aren't stupid; they'll attribute a price to any product they deem as essential to their life. No one ever quibbled over the cost of life-saving heart-surgery... and the same principle exists in every other business. People pay you in direct proportion to how much you actually "give a damn" about what you're doing.

The most important thing is to realize is that "service" sits at the CORE of what makes people interested in a company.

It's not their "products" or even their "staff" - it's what they DO on a daily basis which drives RESULTS. This "activity" is what the market recognizes - and is ultimately attracted to.

Think about it.

Apple don't "manufacture" their products. They design them and come up with all the components etc. Their service is design.
Tesla do "manufacture" their products because no-one else can do it as well as them.
Amazon are really a digital logistics company - no one is able to store and send out as many parcels as effectively as them.
If you want to get into "business", come up with a RESULT that you can provide to a market.
10,000+ Twitter followers in the first 60 days
150+ YouTube subscribers in the next 90 days
Conversational Italian in 14 days GUARANTEED
Branding Lessons From Ferrari + Lamborghini
CUSTOM SHIRTS get you laid; CUSTOM SUITS get you paid
If you're looking to "start" a business, the absolute BEST thing you can do is look at what people are ALREADY looking to buy (just browse the "best sellers" section of any marketplace).
This gives you a direct indication of *exactly* what they have a budget for (what they're willing to PAY for). This allows you to provide this RESULT as a service (IE in your own way) - giving you the ability to start attracting clients by virtue of how effective you are at providing said results.

The BIGGEST issue I've seen is leading with a product, or even "solution". I hear it all the time - "what problem does your business solve"... hardly anyone buying a product actually thinks they have a "problem". Rather, they are looking for a particular SERVICE that can be provided to them to improve their life in some specific way. Or - as Gary Halbert said - "your marketing should make their pupils dilate".

Think about it like this - which would you rather do business with: "The World's LARGEST Social Media Agency" or "The ONLY Agency To GUARANTEE 10,000+ FOLLOWERS In The NEXT 30 DAYS Or Your Money Back ". Whilst the former works for established businesses, the latter works for ANY business - especially new ones.

Notice how you're not actually selling anything about the "process" of how you achieve the results? This comes afterwards; you need to stipulate EXACTLY what the buyer is going to get for their time/money, which in the case of "social media" is followers. For SEO, it's #1 Google ranks and for "programming", it's to create a "RECURRING SAAS BUSINESS".

Obviously, the way in which those various results are cultivated is vital. But the irony is no-one cares about how you do it... as long as it's legit.

This is why some companies "always" seem to win - their "service" is based around the provision of particular RESULTS. They ignore (outsource) everything else.

If Starting A Business, It "Pays" To Focus On Service

In conclusion, if you're looking at "starting" a business - the key is to forget yourself and focus entirely on the underlying results you can provide to the client.

If you don't have the skills to provide said results, you need to get to work building them up (which can be done on the job).

Think about every transaction from the perspective of what you can add to the engagement. Don't be afraid to "give away the family silver" (in terms of "secrets") - 99% won't compete with you, and the one guy who will rip you off will jump onto the next fad he finds.

The key thing you need to do from an enterprise perspective is to identify the various "services" which you're either able - or capable of - providing for anyone with the right budget.


By Richard Peck

Tuesday, February 12, 2019

6 Easy Ways To Improve The Credibility Of Your Website

Website credibility is a key factor that no small business owner can realistically afford to ignore as it affects sales and customer engagement.

Without a reliable, credible website your ability to:

Maximise your sales.
Effectively interact with your customers.
Communicate your value to prospective customers,
becomes difficult and limited.
Think about your own experiences shopping online. What are some of the key reasons you have abandoned an online shopping cart?

The website payment gateway wasn't secure.
Postage or shipping charges where not disclosed till near the end of the transaction and were too expensive.
No physical address that you could easily find on the website.
Customer service phone numbers and email addresses where difficult to find.
The website 'returns policy' was non existent or difficult to find.
The above are just a few reasons why web visitors might abandon a shopping cart. If a prospective customer doesn't think that they are dealing with a professional, trustworthy, service provider, the chances are they won't complete the online transaction.
Here are some easy to implement changes that can help improve the credibility of your website.
How to boost your website credibility

1. Easy to access customer service

Make sure it's easy for people to get in touch with you via your website. Remember customers like to have customer support options. For example:

Phone support
Email support
Live web chat
Making it easy for customers to get in touch with you means they can quickly ask a question about your product or service. This makes it more likely that they will make a purchase as it helps them to feel more secure knowing they can easily get in touch, if they have a problem.
2. Include your contact details

Put your contact details on your website. Sounds simple right? You would be surprised how many websites don't! At a minimum you should include your phone, email, and a physical address even if it is a PO Box. Often when we can't find contact information on a website we immediately wonder whether they are hiding something or why are they withholding this information.

Links to social media platforms such as Facebook, LinkedIn, YouTube or Instagram are also helpful in building credibility as they show that the business is trading and promoting itself on several platforms.

3. Reviews and customer testimonials

Google reviews, Facebook reviews and customer testimonials all help to create an increased level of social proof. This helps build credibility for your brand and your website. If you haven't added these social icons to your website I suggest you do.

4. Logos and security badges

Are you an accredited service provider? Do you have a CPA qualification or perhaps another well recognised qualification? If so, make sure you add these logos to your website. Including logos of well known institutes or industry bodies can help boost the credibility of your website.

If you run a product based business and sell online, security badges can be very useful too. If customers know that their online transactions are going to be secure they are more likely to provide their credit card details.

5. Articles and press

Don't underestimate the power of print media. Articles, editorials or mentions in the press are another great way to build your brand and create online credibility. Add these articles or add a link to them on your website. If there are some great images used in the article, share these on your website too, which again helps to build the profile of your business.

6. About Us page

An informative "About Us" page listing credentials and experience is also a great way to boost credibility. After the "Home page" the "About us" page on a website is one of the most visited pages. Therefore, if yours could do with an update, go for it.

Take Action - most are easy to implement

Most of all, many of the suggestions above are easy to implement so take a moment to review your website and evaluate if there are any opportunities to improve it.

Remember with the right knowledge and a can-do attitude, you can make the changes needed to help grow your business. If you are not sure what to do or need some help consider seeking assistance from a qualified marketing consultant.


Website credibility is a key factor that no small business owner can realistically afford to ignore as it affects sales and customer engagement.

Without a reliable, credible website your ability to:

Maximise your sales.
Effectively interact with your customers.
Communicate your value to prospective customers,
becomes difficult and limited.
Think about your own experiences shopping online. What are some of the key reasons you have abandoned an online shopping cart?

The website payment gateway wasn't secure.
Postage or shipping charges where not disclosed till near the end of the transaction and were too expensive.
No physical address that you could easily find on the website.
Customer service phone numbers and email addresses where difficult to find.
The website 'returns policy' was non existent or difficult to find.
The above are just a few reasons why web visitors might abandon a shopping cart. If a prospective customer doesn't think that they are dealing with a professional, trustworthy, service provider, the chances are they won't complete the online transaction.
Here are some easy to implement changes that can help improve the credibility of your website.
How to boost your website credibility

1. Easy to access customer service

Make sure it's easy for people to get in touch with you via your website. Remember customers like to have customer support options. For example:

Phone support
Email support
Live web chat
Making it easy for customers to get in touch with you means they can quickly ask a question about your product or service. This makes it more likely that they will make a purchase as it helps them to feel more secure knowing they can easily get in touch, if they have a problem.
2. Include your contact details

Put your contact details on your website. Sounds simple right? You would be surprised how many websites don't! At a minimum you should include your phone, email, and a physical address even if it is a PO Box. Often when we can't find contact information on a website we immediately wonder whether they are hiding something or why are they withholding this information.

Links to social media platforms such as Facebook, LinkedIn, YouTube or Instagram are also helpful in building credibility as they show that the business is trading and promoting itself on several platforms.

3. Reviews and customer testimonials

Google reviews, Facebook reviews and customer testimonials all help to create an increased level of social proof. This helps build credibility for your brand and your website. If you haven't added these social icons to your website I suggest you do.

4. Logos and security badges

Are you an accredited service provider? Do you have a CPA qualification or perhaps another well recognised qualification? If so, make sure you add these logos to your website. Including logos of well known institutes or industry bodies can help boost the credibility of your website.

If you run a product based business and sell online, security badges can be very useful too. If customers know that their online transactions are going to be secure they are more likely to provide their credit card details.

5. Articles and press

Don't underestimate the power of print media. Articles, editorials or mentions in the press are another great way to build your brand and create online credibility. Add these articles or add a link to them on your website. If there are some great images used in the article, share these on your website too, which again helps to build the profile of your business.

6. About Us page

An informative "About Us" page listing credentials and experience is also a great way to boost credibility. After the "Home page" the "About us" page on a website is one of the most visited pages. Therefore, if yours could do with an update, go for it.

Take Action - most are easy to implement

Most of all, many of the suggestions above are easy to implement so take a moment to review your website and evaluate if there are any opportunities to improve it.

Remember with the right knowledge and a can-do attitude, you can make the changes needed to help grow your business. If you are not sure what to do or need some help consider seeking assistance from a qualified marketing consultant.

By Effie Cinanni

Monday, February 11, 2019

How To Look Professional Online

There are billions of people who are using internet for professional purposes. It is called online reputation management. No matter what field of work you are in, online content is powerful in making and marring the image of a person. Though no specific rules define professional behavior online but it is advisable to follow some basic steps in order to look more like an expert and less like an amateur. Here is a guide to help you put your best foot forward on the Web-

The best stands out

The internet does not filter out items you don't want other people to see. If somebody key in your name into Google then it will deliver the most relevant results. So, load the web with professional content that reflects well on your name.

Maintain your reputation

Your privacy and reputation should be taken care of. This process is time consuming but try to dedicate some time to find out and remove dubious content. For e.g. If your friend an objectionable photo on Facebook, try and remove the tag yourself. Make sure, no questionable content should be available related to you on web. Though it is virtually impossible to entirely remove the content once published online but your best option is to keep negative materials from ever hitting the web at the first place.

Protect personal information

Protecting password and other vital information is of supreme importance on the web. If anyone gets access to your account, it may ruin things beyond repair. People get victims of identity theft, sometimes financial resources get stolen and other times computers are hacked. So, the password should not be easy-to-guess thing. Keep on monitoring all accounts on daily basis.

Branding is must

Maintaining online reputation is not just being safe about your data but think of your online reputation as a product that needs to be marketed continuously. Creating a business fan page on Facebook, joining professional sites like LinkedIn, writing a blog are some of the effective ways to manage your professional presence. It will be great if colleagues and clients review your services or goods. Honest reviews are powerful. Never forget smart web surfers can quickly spot fake reviews. Try to be consistent with messages and profiles. While writing content, make sure you use the same logos, slogan and even fonts. When anybody offers criticism, respond amicably and figure out the solution to solve the problem.

Cash your expertise

It is important to be online to pump up your reputation in unlimited ways. There is no better way to present yourself as a well-rounded, trustworthy professional than blogging about a topic that interest you. This initiative will help you establish as an expert on a relevant subject. Even you are not among world's top experts but putting a thought and value into online content is always appreciated.

The internet memory is accurate

Internet never forgets. If you put write anything online, it is there forever. So be cautious and vigilant what you are feeding it. Not everyone is happy with the internet's long memory but your vigilance is your best protection.

Reshali Balasubramaniam
Head of HR, HR Counselor and adviser at https://jobpal.lk and EFutureTech Systems. Submit your resume online and be contacted by prospective employers.


By Reshali Balasubramaniam

Sunday, February 10, 2019

Setting Goals For Your Online Business

The need for goals

Reaching our goals helps us to believe in ourselves and setting goals is a great way to fuel our ambitions. It isn't just about creating a plan for our success in life, it's also to give us the inspiration we need to reach out and reap more than we ever thought possible. Goals focus our acquiring of knowledge and help us to set our time and resources in an order to get the very best for our situations.

In this article we'll discuss:

Guidance in your niche selection
What are niche goal projections and outcomes?
Are you busy or productive
Ninja productivity hack revealed
Video - Goal projections and outcomes
Guidance in your niche selection
What do you like to do? What are your habits, hobbies, or passions? There are a number of niche choices within any main topic when you break it down.

An example could be Baseball which is a very broad term with lots of competition. If we break that down there are many niche selections to choose from within that keyword: baseball teams, major or minor league, kids, uniforms, statistics, jerseys, caps, equipment, collectables, magazines, etc.

All of these baseball niche can be fine selections to build a website around and can be quite profitable. I have an entrepreneur friend that has a number of sites, one of which is a website about football snack helmets, which has been doing well for a few years now.

What are niche goal projections and outcomes?

A projected outcome of your goals within your chosen niche.

Niche - The topic or category that you've chosen for your site.

Goal - The end result that you are seeking.

Projection - An estimation of when the end result will occur,

for example:

First commission sale within 30 days.
>>>>By writing an article per day for 30 days.
First page ranking with my targeted keyword within 30 days.
>>>>By writing posts three times a week for four weeks, with each having an internal link to my targeted keyword page.
What exactly are you going to do to reach your goal? Or what are you willing to give up in exchange for the desired goal? Maybe turn off the TV for a few hours each day, or trade in some wasted time for, that same time being spent to reach your goals.

The law of sowing and reaping

There is a time for sowing and a time for reaping. The time spent sowing, or creating the business can be for years depending on the project and the desired result. Once the sowing time is up, the reaping time can start and be indefinite.

There are many tasks that need to be done with any set goal and each one takes time and effort to complete. I've heard that "excellence is a commitment to completion", so we need to be good finishers of each task and reach our goals.

The time spent sowing can be less depending on the effort given to it. If we sow little we will reap little also. If we are building a website and posting to it once a week it will take quite a while longer to reach our goals of filling it up with quality content, as opposed to posting 3-4 times per week.

Are you busy or productive?

The definition for:

Busy - actively involved in doing something, or having a lot of things to do.

Productive - achieving or producing a significant amount or result.

Are we busy doing many things without a proper order or timely, continuous task completion?

Example: spending hours on social media sites like Facebook and Twitter and also additional hours on other things without making posting quality content for our viewers our #1 priority.

It's easy at times to get involved or over-involved in a project that ends up taking a lot more time than we thought but aside from that we'll be more productive and reach our goals quicker if we properly structure our time and always make posting fresh quality content a priority.

Create clear niche images

We need to do some internal and external research and visually see some other website businesses within our niche. This will give a look at how the other niche sites are presenting themselves and their products. The internal research is making a list, over a couple or few days, of things that we love to do, or what are we passionate about. It's best to select a niche that you would like to spend a lot of time and energy on, not one that you'll get bored with or become disinterested with. We can also choose to create a nice affiliate website setup to inform about and promote products, or have a non-profit or personal site (.org). Many website owners have multiple sites.

Create a vision board

Do you have any wall space at home to devote to a vision board? They're great to increase motivation and energize your efforts as you pursue goals.

Take a nice area of wall space and fill it up with goal related images and headlines and pictures that inspire every time you look at it. See, visualize, and feel the goal being reached as you look at the board and are inspired to move forward and achieve. Keep on adding and replacing inspiring images and text to keep it fresh, in sight and also in your mind.

Websites like Pinterest are great for creating vision boards and one can create as many boards as they want for fun, or to keep private.

Ninja Productivity Tip

I guess it doesn't matter what type of business that you are promoting but all have dozens of tasks that need to be done continually and properly. Many have multiple internet businesses and always have a list of things that need to be done asap. Well here's a great tip I've used and recommend to you.

Plan ahead and:

Remove all distractions or find a place where you can be uninterrupted.
Choose only one thing to focus on completely for an hour and set a timer.
Stop when the timer goes off and leave it for the next time. Don't think about it anymore.
Take a short walk or take a non-sitting break, unless you've been using a standing desk. Lying flat on your back might feel good too.
Start the next task and repeat the process.
If a little more than 60 minutes is needed go ahead and finish the task before taking a break. If it needs much more time to complete put it away until next time. After you've powered through a focused hour and taken a break to refresh, you can set the timer for another 60 minutes and continue where you left off or move to another task.

By Peter Mangini

Saturday, February 9, 2019

First Week On Fiverr ($500 Earned)

Fiverr is a freelancing platform designed in Israel to provide users with the ability to purchase "gigs" for as little as $5.

Launched in 2010, the service has grown exponentially thanks in part to its availability to digital marketers - everyone from SEO's to Amazon FBA power sellers outsourcing menial tasks to the experts offering their services through the platform.

By 2015, stories began to emerge of service providers making substantive revenue/profit from the system, with one - SPXMAC - reporting $40,000+ revenue per month (a remarkable achievement).

With this in mind, people with genuine skills, experience and expertise to offer have been drawn to providing their services through the system, me included.

To this end, I felt it appropriate to share some of the progress I made with the platform. It's not a huge amount but might give some people insight into what works and what doesn't.

Fiverr's Online System (How It Works)

The most important thing to appreciate with Fiverr is that the provider has to create the offer for the client.

Whilst there are many other "freelancing" websites, they rely on the client putting up jobs/gigs and having providers facilitate by posting proposals. The client will then sift through the proposals and make a choice.

Due to the opposite nature of the Fiverr system, it's opened a new way in which the "freelancing" system works.

Rather than pitching for work, the service provider is essentially able to provide a number of "products" / "services" through which they're able to give buyers a more structured, systematic set of work.

For example, if you're a logo provider - you'll be selling your "logo design" service for $150 - to which buyers are able to come, ask questions and purchase.

The point is that this new model is different, and in many cases better, than the previous. It puts the entire focus onto the product/service being offered, and encourages the provider to systematize the delivery process as much as possible - allowing for even higher quality, cheaper prices and more effective service provision.

If you're looking to create effective (profitable) products/services to list on the site, the key is understanding what buyers are actually looking for, and being able to facilitate that in the most streamlined way. This is where I began with my service offering.

Products / Services To Sell

Obviously, every marketplace / platform has its winners & losers.

The most important thing I have found on the platform is that there are really "two" ways to go about listing products/services:

List products / services based on your experience - if you're a graphic designer, create the likes of eBook covers, logo designs or website templates for menial fees
List products / services based on market demand - as mentioned, many "digital marketers" use Fiverr as a source of inexpensive, but high quality, services for their growing online businesses
The first is likely going to take longer to bear much fruit; the latter will be much faster, but allow for less creativity in the offering.
I tend to try and blend the two - identify what's popular and put my own slant on it.

Some of the most popular listings I've found are "Amazon Product Listing Descriptions" writing services. The most successful of these is "SPXMAC" who make upwards of $30k/$40k per month.

There are presently 3 providers of this service, typically receiving between 15 to 30 orders per day for their gigs. SPXMAC is definitely the leader.

My Experience

To explain, I didn't do this under my own name; I helped a friend get set up and we shared the profits.

To do this, I started by listing a number of general services on the Fiverr system based on my friend's experience in the real world (he was involved with finance).

We began with article writing - imagining that a number of high end "finance" blogs (who relied on quality, accurate and up-to-minute content) would be willing to hire an expert who had been involved with a large number of transactions, trades with a private consortium in London and is very well versed in technology as well.

I wrote out a profile listing which explained his work in the industry, his experiences and (importantly) why he was listing his services on Fiverr.

For the last part, I explained that he was looking to expand his personal brand, and felt that writing articles for money would be the most appropriate way to do it. Rather than sending in guest posts, it would give instant precedent to whoever was making the purchase.

This seemed to go down relatively well (with a number of blog operators buying his articles and using his name/face as an "author" on their sites).

In terms of the products we offered, the first thing we tried was a "Forex" article writing service. This wasn't overly popular, as it's a very crowded market and typically works in cycles (IE when the USD/GBP currency pair drops etc).

The thing that did extremely well was "crypto" articles - which we wrote for $25 for 10. This was very low, but allowed us to gain some progress in terms of the reviews / feedback on the system.

Most people who bought the packages would just let us determine which articles to write (we wrote mostly about the current trends in the market, the importance of blockchain, etc) - and began focusing on scaling up as much as possible.

The "crypto" articles were a good run (we made $500 each in the first week) but it was unsustainable at such a low price. We both got burned out, and as such we decided to increase the pricing somewhat - which significantly curtailed the amount of interest/throughput.

Nonetheless, the feedback earned and the quality of buyers improved significantly although the frequency of purchases did diminish.

Recommendations

The biggest thing I've found with my time online has been to use your own face.

I've done a number of things in the past under pseudonyms. Some of these were legit (running the second largest Webkinz site), but the majority were simply because I didn't want people to find out what I was doing.

Whilst this was a legitimate reason to cover up my identity, the simple truth is that it prevented me growing very quickly at all. To this end, one of the key things I started to do for my friend was emphasize the importance of owning your name - ensuring that you put forward your unique experiences, ideas and expertise as the core essence of why someone should consider you.

If you do decide to get involved with Fiverr, I would suggest that it's one of the few ways you can actually "own" your name online by providing actual content. Think of it as an extension to the likes of LinkedIn or Twitter - a "social" touch point through which the "online" community is able to engage with you.


By Richard Peck

Friday, February 8, 2019

3 Easy Ways To Earn Money Online For Free

If you're reading this right now, then I have a few guesses about you - you need to make money online, you need to do it fast, and you don't have a lot of time.

Or maybe you're already earning money online and you just want to grow your online income. Whatever your reason is, I've got you. Because today I'll be showing you three easy ways to earn money online for free.

I don't want to bore you with a long introduction so let's jump to the good part.

3 easy ways to make extra money online for free.

1. CPA offers

To make money this way, just sign on cpalead.com or cpagrip.com. After login you'll be provided with a lot of offers to promote.

Once you have picked the one you like most you can forward it to some friends you think will be interested via email. If your friends like the offers, you'll get paid each time your friends sign up for any free offer you promote to them. The amount you'll get for each sign up can range from $0.50 to a couples of dollars.

If you have large following on social media you can make even more money promoting it there.

2. GPT (Get Paid To) Sites

These websites will pay you to perform simple tasks like completing surveys, watching videos, reviewing products, and so on. To make money with this simple method sign up on any or even all of these websites - inboxdollars.com, swagbucks.com or slicethepie.com.

These sites have been around for over ten years now and each of them have paid over ten million dollars to their members all around the world.

They have truly stood the test of time and they are some of the most trusted sites on this planet when it comes to making money online.

3. Website Testing

Sites like usertesting.io and userfeel.com will pay you to test and review different websites on your mobile phone or laptop. They pay around $10 for each website you test.

They accept people from every country and they always pay on time. In fact, if you could only use one of these three methods to earn money online, I would recommend website testing.

So there you go - 3 easy ways to earn money online for free. Which of the three ways will you try out first? Which other website am I leaving out? Let me know in the comment section.

By Abraham Adeniyi

Thursday, February 7, 2019

What Is the Next Level for the Internet?

Ever wondered how the Internet could be upgraded? What would be required or expected? Read on to find out.

Here they are:

Having controls or censorship of some kind
A five-year old kid should not be able to access pornography sites for instance, and there should be some kind of controls or censorship embedded within the web monitoring them.
More master classes and online webinars
They could be about a hot topic regarding your niche and what you have researched and found. They could be about promoting a digital program or product you own.
More surveys
They could be about what your subscribers want to know more about or utilize more. They could be about what they want more of. An online survey, correctly constructed, would help to reveal all that.
More videos and audio
More videos regarding a digital product or program you want to promote could be created. It helps you earn more sales and earn popularity if you built your product right with great demand. Make known to as many people as you can about your product through videos and you will soar.
Meditation audio is very popular and there are many kinds of them available now. They are concerned with the mind and help to soothe the mind. So try out these audio and you may get an amazing breakthrough. Creators of these audio promise they will work awesome even while you sleep and others which will work fantastically while you get ready for work.

More Email Marketing
Sending emails to your subscribers list and letting them know of your smashing brand new product(s) are what email marketing is about. Gradually let them know why they would benefit from your product(s) and what is rich and invigorating about them.
Promotion on Social Media
You can also advertise your products via social media. Subscribers like to use social media as well. So if you could let them know about your fabulous products on this platform, you could benefit as well.
Blogging
You can blog innovative ideas on a certain topic in your niche or blog simply to introduce your new book or any other product to bring attention of your readers. Blogging will definitely become more rampant when you take the internet to the next level.
Article Writing
Yes, article writing is another way to introduce your ideas to the world. It is also a good medium to promote your book or digital product in the promotional area and you will start to get positive responses as well.
Mighty reign of Amazon
Amazon depth will be larger selling even wider range of products. Book marketing via Amazon will always be good for the benefits of society, nation and world.
Summing up, these are a few pointers where internet could get even more visibility if you would like to take it to the next level. In fact, the existing pointers show where the internet is already doing good and could do even better and better as days go by.

Rosina S Khan has authored this article. For a wealth of free resources based on stunning fiction stories, amazing self-help eBooks, commendable articles, quality scholar papers, valuable blogs and terrific academic guides, all authored by her, and much more, visit: http://rosinaskhan.weebly.com. You will be glad that you did.

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By Rosina S Khan |

Wednesday, February 6, 2019

5 Digital Marketing Basics You Should Know in 2019

Digital marketing consists of a lot of strategies. In fact, it's a holistic approach to do different types of marketing activities across different online platforms. These methods get upgraded on a regular basis as new technologies emerge across the globe. Therefore, digital marketing has grown significantly over the past few years. If you are new to this field, you may want to read the basics of digital marketing explained below.

1. Invest in machine Learning and Artificial intelligence (AI)

First of all, the artificial intelligence (AI) will be quite popular in the coming years. Machine learning is another important part of digital marketing.

In the near future, social media bots will play a great role as far as connecting with potential customers is concerned. So, you may want to give more importance to social media if you want to communicate with your customers in an effective manner. According to experts, about 85% of customers will interact with bots to get the information they need.

2. Share your videos on Social Media

In 2019, make sure you share your business videos across different social media platforms. Unlike the images or written content, a good video is more effective as far as grabbing the eyes of the visitors is concerned. This is really important if you are going to market on the leading platforms, such as Twitter, YouTube, Instagram, or Facebook.

According to the latest research, 80% of people like to watch videos on the internet. They don't want to read articles or blog posts that much.

3. Optimize your sites for Mobile Devices

In 2019, your marketing strategies should be focused on mobile technology as well. According to the latest Google algorithm, your site should be optimized for mobile phones or you may get a penalty from Google.

Nowadays, mobile phones are one of the most popular devices across the globe. The new year will grow the mobile video consumption by up to 30%. On the other hand, the demand for desktop computers and laptops will continue to decline.

4. Consider Mobile apps

In the world of digital marketing, mobile technology is the latest innovation. As a matter of fact, it's one of the most effective digital marketing tools in the here and now.

With the help of this cellular technology, you can compete with your competitors to stay ahead in the field. Without any doubt, if you have a mobile responsive website, you can grow your business to a large extent.

So, you may want to tap into the mobile apps as well. One such app is Whatsapp business. According to a source, mobile apps have generated $88 billion, give or take, in recent years.

5. Focus on the Customer Experience

For your business, customers play the same role your blood plays in your body. Therefore, it's important that you work on the consumer experience. This will help you increase your sales over time.

If your customers are satisfied with your products or service, they will keep coming back for more.

So, these are the tips that you may want to consider to improve your digital marketing campaigns in 2019.


By Shalini M

Sunday, February 3, 2019

4 Steps To Building A Business Online

Did you know that there are well over 3 billion people online today and they are constantly searching for something and entering search phrases (keywords) into the search bar?

These people are searching to buy things, searching for information, and solutions to an unlimited number of problems. This is where you come in as the affiliate with your website to help these searchers and show them the solution, or the answer to their search. The affiliate helps people and earns a commission in the process.

In this article, I'll show you one of the most fundamental and the absolute best way of building up a steady, long-lasting and consistent income online.

Building A Business Online Is Easy

There is a system that 100,000's of affiliates use and believe to be the ultimate online money-making system that worked years ago, works now, and will work for many years to come. It's a system that will show you just how huge the online world is and the limitless potential that only depends on what you are setting as your goal.

But before any money is generated, a website needs to be built, in a specific niche, and a traffic flow of visitors needs to have begun. The #1 attractant of visitors to your website is the quality content on each page. Five minute videos are also great to use on website pages. Until the website is built up with quality relevant content and drawing a flow of traffic, no money can be generated.

So there's no race pace, you'll get to feel the thrill of making online sales soon enough but a solid foundation first needs to be created. Then an empire can grow from there with a lot of hard work, dedication, and great management.

There are said to be almost 4 billion people using the internet and with that great number comes to a very large group of people who you can hook up with in any direction you choose to go.

A Quick Look at How To Build A Business Online

The 4 Steps to get rolling:

Step #1 - Choose an interest. This can be anything and everything you can think of. So choose a niche that you will enjoy of any interest, or passion, something that you are an expert at or have no experience with at all.

Step #2 - Build up a website which is the foundation of your online real estate store property. First, your site must be built up and filled with information and content that visitors are searching for. This is similar to opening a brick and mortar store, one wouldn't open for business until the store was ready.

Step # 3 - Draw traffic to the site, attract visitors. There are many ways to do this so it's best to start out with the free traffic options. One basic strategy is that traffic from organic searches, social media or YouTube video drives traffic to your site blog page which then leads the viewer to a product offer or recommendation.

Article marketing is a great way to enter a lot of content online for the search engines to rank, and for the viewers globally searching for that content.

Another strategy is to put one or more of the paid traffic options to work to reach targeted groups of viewers from any niche and draw as many as possible into your funnel, or onto your website page.

Step # 4 - Earn Income - Once there is a traffic flow to the site you can start earning revenue. There are said to be over 50 ways to monetize a website, which shows an unlimited earning potential.

Pete's #1 Recommendation: If you would like to learn about making money in your own online business, it would be a great idea to take advantage of an absolutely FREE opportunity 10 FREE Certification Course Lessons and get 2 FREE WordPress websites to create, step by step, your own sites. There is No Card Required - Nothing To Lose. See for yourself at the bottom of every page. https://newcareerat40.com

Article Source: https://EzineArticles.com/expert/Peter_Mangini/2298216

Saturday, February 2, 2019

Can Anyone Really Make Money Online From Home?

Many people think that the whole issue of making money online from home is either too complicated or an unreliable way of earning money. The main reason that many fail online is that they think it's a way to get rich quick without any effort. When they realize that it does involve work, commitment and resources, they give up.

But there are those that do make money online from home everyday. Here's how they do it.

There are several simple business models that people use to make money online from home that usually achieve a good deal of success. They include:

Information Marketing - Information is sold online, usually about a specialised subject.
Membership Marketing - Money is made by selling memberships to websites and selling advertising space.
Service Provider - Money is made by providing a service. For instance, providing administrative services online.
Retailer or Ecommerce - Money is made by selling a product on the internet.
Affiliate Marketing - Money is made by promoting the products or services of others and earning a commission on everything sold.
These 5 business models have several things common. They all use the internet to facilitate trading and they all need people to visit their website in order to generate enquiries and business. So how do you get people to visit your website?

Free Website Traffic

All website traffic has a cost no matter if it is from the amount of money it costs or the time it takes in actually generating it. Free website traffic is when no money is spent on bringing in the traffic. This traffic comes from areas like search engines, social media, links from other websites and videos from YouTube. This unpaid traffic can take time to gain traction, but once it begins, it can provide continuous stream of prospective customers to your website.

Buy Website Visitors

When you pay for traffic to your website, it will provide results but the flow of traffic will end as soon as you stop paying for it. So you have to make sure that you invest your money wisely. There are a wide range of media choices you can use buy targeted website traffic, including advertising on social media, banner advertising, solo ads, re-marketing and pay-per-click advertising.

You Can Make Money Online From Home

Irrespective of the kind of online home based business that you decide to create or the way that you generate your website traffic, you have to clearly convey the benefits of your products or services. Choose your online business model carefully. What works for one person may not work for you. Create great content on your website and provide your website visitors with value. That's the key element of any successful online business.

By Jon Allo

Friday, February 1, 2019

How Do I Make Money? A Beginner's Guide

Even if you have a degree in your chosen field you probably didn't learn how to make money or build wealth in school. Since we use money for nearly everything we do that seems like a pretty serious gap in our education system. Money or the lack of it in our lives will affect us more than anyone else so it is really up to us to get the "how to" information on this. Without that information it is like trying to compete in sports without knowing the rules of the game or having the proper equipment. If you are missing out on the "game" please allow me the pleasure of getting you up to speed.

Money is made by exchange. I am not talking about the printing of money or the minting of coins, but the gaining of money here, which is what really matters in our financial lives. We gain or obtain money by making exchanges. At the simplest level when two people come together and one has money and the other one has something or some service the first person wants we have the potential for such an exchange. The next step is a little communicating, you can't exchange things if people don't know they exist and you are willing to trade. Then we have negotiating. You have to agree on the amount of money to exchange for possession of the goods or to receive the service. We can also have terms, such as a guarantee or setting a time for delivery of the goods or service. There you have it, someone made money.

Let's go over that again. You have something you want to exchange. That thing could be something material: a knife, a boat, a plate or a car, but it could also be some service: cooking your meals, cleaning your house, playing music or painting your house. Material things we often call goods and things you do we call services, but don't let that confuse you, if you have services you offer, then those are your goods. Let's keep it simple.

Next we have to communicate we have something to exchange, we have to make an offer. This happens all the time and we are pretty much flooded with offers in the forms of commercials. An offer can be an advertisement in the classified ad section of the newspaper or a radio or television commercial, but it can also be a sign in your yard that your house is for sale or just mentioning in a casual conversation you have something you want to sell.

If the person is interested we then begin negotiations. Negotiations can be as simple and present as asking how much the person in front of you will take for the item or the seller saying what they want, but online auctions and estate auctions are forms of negotiations too.

So now we come to the question, "If money is made by exchange then what can I exchange for money?" We could answer that with individual items and soon become overwhelmed. Cars, boats, hamburgers, radios, jewelry, pickles, socks and shoe strings are just some of the countless items we could exchange, but thinking of it in this way can quickly overwhelm us. There is another way to look at it. I divide it up into six categories when I teach this.

The six categories I use when I teach this are:

1. What you can do

2. What you have on hand

3. What you can get

4. What you know

5. A lie

6. A promise

Can you flip a hamburger? Can you drive a car? Can you paint a house? Those are some things you can do for money.

Do you have an extra car in the drive way? Furniture you want to replace? Some old jewelry you don't wear? These are things on hand you could exchange for money.

Could you get water bottles and take them to the park? Could you buy a box of sunglasses to sell on a corner? Could you buy hotdogs and buns to sell in your food cart? These are things you can get to sell for money.

Can you teach a child how to tie their shoes? Can you explain to someone the best way to change their car battery? Can you tell someone the stock category is most likely to go up this year? These are things you know and can exchange for money.

Can you tell someone if they will pay you now you will bring them something you don't have and can't get? Can you borrow something you say you will return and then pawn it? These things are lying for money and we call it fraud.

Can you sell someone the promise that you won't sell your home to anyone else for three months while they raise the money to buy it? Can you promise you will pay someone back and borrow money through what we call a promissory note? There are just some of the things you can promise to do or not do and exchange that promise for money.

There you have it, the basics on making money. Money is made by exchange, you can think of it as trading for money. Selling has so many bad ideas and feelings attached to it I often tell people to just think of this as trading for money. You can also think of the things you exchange as countless items or services, but it is more manageable and helpful to think of this in categories. It doesn't matter if it is in the back yard, a car dealership or online, this is how it is done.

If you would like to learn more about making money and building wealth I am pleased to offer you my new eBook, "Empty Pockets" as a free resource. It is a book covering the reasons most people are not wealthy and how to fix them.

By Scott Hogue